Senior Copywriter

  • Full Time
  • Mumbai
  • 09 May 2025

Job Purpose

The Senior Creative Executive is responsible for FoxyMoron maintaining a leadership position in the market by contributing to

  • Success of a set of assigned client accounts (leading to account renewals and upsells) by effective execution of the strategy
  • Creation of innovative, creative solutions across platforms
  • Smooth inter-department collaboration

Role Responsibilities & Deliverables:

1. Communication

  • Attend mid sized campaign briefs by the Account Management team

2. Creative Strategy

  • Decode briefs along with the Account Management team
  • Brand execution plan basis the decoded client brief for campaigns
  • Research and content creation for new client pitches
  • Pitch weekly / monthly content ideas to clients along with the Account Management team
  • Experiment with new content formats that can be utilized for client pitches, client briefs and new partnerships

3.Creative Execution

  • Create contextual, innovative content
  • Collaborate with functional teams for executing client briefs
  • Work closely with arts & graphics, video and production teams to co-create content
  • Write concepts and rough scripts, and create storyboards with the art team
  • Write social media content & responses, SEO content, brand website content, and blog content
  • Conduct live coverage of events
  • Quality check social media content & responses, SEO content, brand website content, blog content and rough scripts written by the team
  • Conceptualize ideas related to influencer associations
  • Ensure accurate referencing and industry benchmarking by the team

Core Competencies

1. Creativity

  • Research and development of content ideas and concepts based on data and insights
  • Keen awareness of current trends in advertising

2. Customer Focus

  • Timely resolution of client escalations

2. Communication

  • Excellent written and verbal skills
  • Ability to create and edit content for spelling, grammar, style and tone
  • Respond positively to feedback

Experience Level

  • Mid-Level

Total Years Experience

  • 2-3 years

How To Apply

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